With the Erasmus Plus AGORA Project, partners from eight countries have set the goal in recent years to support regenerative tourism practices as a key element for the promotion of communities in their diversity.

To tackle the related challenges and shape concrete actions, DomSpain organized a complete cycle of five in-person workshops in Reus, Tarragona, between May and September 2025. These workshops, conducted using participatory methodologies such as design thinking and user-centred design, involved a wide range of participants, including tourism professionals, educators, local producers, and public authorities.

The workshops aimed to provide co-design spaces to enhance the participants’ practical knowledge and skills. Among the topics covered were digital tools for regenerative tourism, accessible design, the creation of dynamic plans for gastronomic tourism, and the integration of technology-driven storytelling.

As emerged from the reflections of the workshop participants, regenerating goes beyond the dimension of sustainability. For the participants, it is about “taking care of places and people so that they remain healthy and valuable for a long time,” which implies an active contribution to the restoration and improvement of the community’s culture, environment, and well-being. Local stakeholders recognize that tourism has a crucial role in the preservation of heritage. Furthermore, tourism is viewed as a means to strengthen community pride and identity.

AGORA’s workshops successfully translated the theory of regenerative tourism into actionable practices. They provided not only knowledge and digital tools but also reinforced the unanimous conviction that working with local producers, promoting sustainable tourism practices, and community involvement are fundamental to fully achieve a positive and lasting impact over time.